Why Responsible Sourcing Matters When Buying a Diamond Ring

Ask a jeweller whether their diamonds are ethical and most of them will say yes. They will say it quickly, with confidence, and with very little supporting detail. This is worth paying attention to, because “ethical” is not a standardised term in the jewellery trade and it does not mean the same thing from one […]
What Ethical Diamond Buying Actually Means in 2026

The question arrives more often now than it did five years ago, and it arrives with more precision. Not “is this diamond ethical?” which is a question that wants a reassuring answer but “what does ethical actually mean here, and how do I verify it?” That is a better question. It deserves a better answer […]